Observe • Connect • Transform
With a foundation in business and linguistics, I've built my career in UX by leading strategic initiatives and creating human-centered digital solutions that drive meaningful impact. My multilingual background and extensive translation experience have honed my ability to understand and communicate effectively across diverse cultural and organizational landscapes.
In my work, I focus on four key areas that guide my process and ensure impactful outcomes:
Simplify complex situations into understandable insights that support effective design choices.
Create visual storytelling that aligns stakeholders and illuminates the optimal user journey
Leverage my multidisciplinary background to connect user needs with business objectives, aligning diverse viewpoints through collaborative workshops.
Guide teams through human-centered design processes that align efforts and deliver transformative results.
Business Acumen & Design Thinking: Combining business acumen from my BA with an MSc in User Experience, enabling solutions that harmonise user needs with business objectives
Cross-Cultural Insight: Over a decade of experience in translation and interpretation, bringing nuanced understanding to user needs across different contexts
Holistic Problem-Solving: Known for big-picture thinking and ability to navigate complex challenges through different design methodology
Visual Communication: Clending analytical skills with creative visualisation to make complex concepts accessible and actionable